T Level Media, Broadcast and Production Practice Exam

Question: 1 / 400

What characterizes primary research?

Information collected indirectly from books.

Information derived from meta-analysis of past studies.

Information collected directly from the source, e.g., interviews or surveys.

Primary research is characterized by the collection of information directly from the source. This often involves methods like interviews, surveys, experiments, and observations, where researchers gather original data that has not been previously analyzed or published. This approach allows researchers to obtain firsthand insights and specific data tailored to their research questions, making it distinct from other types of research which rely on existing information.

While options that mention collected information indirectly from books, past studies (meta-analysis), or government reports focus on secondary sources, they do not constitute primary research. Instead, those methods analyze or summarize already available data rather than generating new data directly from the original sources.

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Information primarily based on government reports.

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